Bon Noël· 본노엘
Seongsu’s first self-service bakery · Wangsimni open 24h

Wholesome bread,
handmade every day

Bon Noël means “Merry Christmas.” Our story began with bread baked for a mother.

Bon Noël Seongsu storefront

Visiting Seoul? Welcome!

Every item on our menu shows its Korean name too — just point to it at the counter. We accept Visa, Mastercard, Alipay, WeChat Pay and cash.

Best Sellers

Our favorites

The breads our customers come back for.

Full menu →
Bon Noël Salt Bread

Salt Bread

Signature

소금빵

₩3,800

Bon Noël Red Bean Butter

Red Bean Butter

Best seller

앙버터

₩5,800

Bon Noël Butter Pretzel

Butter Pretzel

Best seller

버터프레첼

₩5,800

Bon Noël Chestnut Loaf

Chestnut Loaf

Soft loaf

밤식빵

₩7,500

Open 24 hours

A bakery that
never closes.

Late at night or early in the morning, our Wangsimni store is here for you.
At night it runs as a self-service store — drop by anytime.

Wangsimni 24h · Self-service

Unit 104, Jeongmun Arcade, 71 Gosanja-ro 2-gil, Seongdong-gu, Seoul

Self-service · Weekdays 22:00 – 07:20 (next day)
Self-service · Weekends 21:00 – 07:20 (next day)

Stores

Visit us at 4 stores

Our Story

A bakery that began for a mother

Baking bread for my mother taught me that a warm slice of bread can comfort someone’s day.

Read our story